This comprehensive 10-week course is designed to give you both the theoretical and practical knowledge to manage your properties revenue optimisation
or begin a career as a revenue manager.

Learn the full spectrum of revenue management tactics, including drawing up a budget, a revenue plan and calculating cost of sales.

In our first week we start off by exploring the basics of revenue management including what exactly it is, why do we need it, how do we measure it and where can we apply it.

In our Benchmarking session you will learn how to measure how well your strategies and campaigns are performing.

In our third week we explore daily revenue management techniques including pricing decisions, restrictions and other revenue drivers.

In Week 4 we continue our tactical revenue management learning. This section will upskill you with proven strategies and practical examples of successful revenue management practices.

Forecasting is a major cornerstone of revenue management and is centered around predicting what the future holds.

Getting a firm grip on your pricing structure and pricing correctly to the public is an integral part of a revenue managers duties.

This week we talk about setting annual increases, negotiating and contracting rates – skills that are crucial to a successful revenue management.

Learn to strategically plan your revenue growth through managing bulk business and market mixing.

Using the knowledge we have gained so far, this week we discuss budgeting for the financial year ahead while incorporating your strategic plans.

In our last class together we learn about using cost of sales calculations to optimise profits.