The Real Impact of Highly Discounted Rates

During times of low demand, it is only natural to offer discounted rates to stimulate interest and incentivise customers to book your hotel – but what happens in distressed demand time when everyone is fighting for the same customer? When business becomes so cut throat that we undercut our competitors at all cost, we set […]

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Income Budget

How accurate was your income budget?

Be honest, how accurate was your Income Budget this year? A 5-7% variable on your budget is a good outcome. Have you analysed the results? Even the most accurate results must be analysed and studied. As the saying goes, ‘The Devil is in the Details’. We tend to only do an analysis when we missed […]

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